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March Release: Amazon Advertising and Weborama API Connectors & More

Yoav_MWYoav_MW RND_ADMIN IMG42
edited April 2018 in Product Updates

This release features new API connectors for Amazon Advertising (PPC) and Weborama as well as Custom Date Ranges that are easier to set than ever.

Check out the knowledge base article for a full recap of everything we released in this cycle.

Comments

  • TimiTimi IsraelSYS_ADMIN IMG42

    @macloutier said:
    We are just starting a new campaign on AMS. Is the integration only for the search campaign or all campaign possible to do on the Amazon stack?

    Hi @macloutier!
    The Amazon Connector will let you retrieve headline search and sponsored products campaigns as it uses this API recently launched by AMS - https://advertising.amazon.com/API

    What types of campaigns are you launching? we are really into pulling all relevant campaign types from AMS but we believe that not all of them are available via API at this point.

  • TimiTimi IsraelSYS_ADMIN IMG42

    @macloutier said:
    We currently run programmatic display campaigns that don't redirect to an Amazon store or product. We only use their data to run effective campaigns that redirect to our client's websites.

    Oh, Yes. I think I know what you are referring to. it's also a product under AMS (URL to the platform is also something like ams.amazon right?)
    If so - we've looked into that and reached our contacts at Amazon but heard back that the API for this platform isn't generally available and will remain in beta for the next year or so.

    Once it'll be available. we will surely integrate it into Datorama.

  • jenia_remjenia_rem RND_ADMIN IMG42
    Hey @jenncapps!
    Which Amazon platform are you referring to? The current Amazon Ads API supports data available in Seller Central, they do not have an API offering for their DSP.

    Thanks,
    Jenia
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